Successful Automate Show Tells Full Story of Automation

January 31, 2013

Lat week wrapped out a successful 2013 Automate Show at McCormick Place, Chicago. Automation industry leaders gathered not only to show off their latest and most advanced tech, but also to talk about how automation is beneficial for companies of all sizes and how — for some of them — automation has saved their businesses.

Robot Makers Spread Global Gospel of Automation
by John Markoff

To buttress its claim that automation is not a job killer but instead a way for the United States to compete against increasingly advanced foreign competitors, the industry group reported findings on Tuesday that it said it would publish in February. The federation said the industry would directly and indirectly create from 1.9 million to 3.5 million jobs globally by 2020.

The federation held a news media event at which two chief executives of small American manufacturers described how they had been able to both increase employment and compete against foreign companies by relying heavily on automation and robots.

“Automation has allowed us to compete on a global basis. It has absolutely created jobs in southwest Michigan,” said Matt Tyler, chief executive of Vickers Engineering, an auto parts supplier. “Had it not been for automation, we would not have beat our Japanese competitor; we would not have beat our Chinese competitor; we would not have beat our Mexican competitor. It’s a fact.”

Also making the case was Drew Greenblatt, the widely quoted president and owner of Marlin Steel, a Baltimore manufacturer of steel products that has managed to expand and add jobs by deploying robots and other machines to increase worker productivity.

“In December, we won a job from a Chicago company that for over a decade has bought from China,” he said. “It’s a sheet-metal bracket; 160,000 sheet-metal brackets, year in, year out. They were made in China, now they’re made in Baltimore, using steel from a plant in Indiana and the robot was made in Connecticut.”

Read the full story at the New York Times. Did you attend the Automate Show? What were your favorite take-aways?


Friday Fun Video: Automate at a Glance

January 25, 2013

The 2013 Automate Show closed yesterday, with preliminary reports of a 40% increase in attendance from the 2011 show and good feelings from exhibitors all around. The Automate Show also allowed the robotic and automation industries to voice their success stories to the press, who’ve recently been focused on a negative portrayal of robotics.

Here’s a glimpse of several live demos at the Automate Show from the New York Times.

And who’s faster? Man or machine? An Automate attendee has a little fun at the Adept Technology booth.

Thanks to the staff of A3, the exhibitors, and everyone who worked hard to make this year’s Automate Show a success. We’ll see you all again in 2015!


Robots Help Recycle Satellites

January 23, 2013

One of the main advantages of using robotics is that they’re able to go into hazardous environments or work in places unreachable by people, which is they’re so useful to NASA. NASA has recently started a program that will employ robots to recycle dead satellites  revitalizing some of the debris floating in orbit around the earth.

DARPA reveals plan to use robots to recycle satellites
by Bailey Johnson

Satellites don’t last forever. They’re expensive to launch, technically challenging to maintain and like all machines, they eventually putter out. But the Defense Advanced Research Projects Agency (DARPA) has an ambitious plan to service — and even recycle — satellites using robotics.

Today, when a satellite fails, it is a total loss. The satellite either burns up in Earth’s atmosphere or lifelessly orbits the planet until a replacement is launched. DARPA’s Phoenix program is a plan to change that cycle by sending robots to scavenge parts from dead satellites and attach them to miniature “satlets” to reuse.

The main item of interest for DARPA researchers is how to reuse the antennae of functionless satellites. While most satellites are uniquely designed to serve their particular function, certain pieces of the spacecraft could be recycled – including the antennae and solar arrays.

Read the full article here at CBS News.


Automation Industry Association Criticizes 60 Minutes Segment ‘March of the Machines’

January 15, 2013

Following the 60 Minutes report “March of the Machines” on January 13, the Association for Advancing Automation (umbrella trade association for the RIA, AIA, and MCA) issued the following response–

The Association for Advancing Automation (A3), the global advocate for the automation industry, is disappointed in how 60 Minutes portrayed the industry in Sunday night’s “March of the Machines” segment.

“While the 60 Minutes depiction of how technological advances in automation and robotics are revolutionizing the workplace was spot on, their focus on how implementation of these automation technologies eliminates jobs could not be more wrong,” said Jeff Burnstein, President of A3, a trade group representing some 650 companies from 32 countries involved in robotics, vision, and motion control technologies. “We provided 60 Minutes producers several examples of innovative American companies who have used automation to become stronger global competitors, saving and creating more jobs while producing higher quality and lower cost products, rather than closing up shop or sending jobs overseas. They unfortunately chose not to include these companies in their segment. With respect to MIT Professors Brynjolfsson and McAfee who gave their viewpoint in the piece, they are missing the bigger picture.”

To see the real story in action, A3 is urging people to attend Automate 2013, the industry’s premier trade show which is held in Chicago, Illinois next week. (January 21-24, 2013; McCormick Place; www.automate2013.com) With over 8,000 attendees from around the world, Automate showcases the full spectrum of automation technologies and solutions that are being utilized in many different industries. For free admission to the show, register atwww.automate2013.com. Several Automate speakers will address how robots are saving and creating jobs.

“To paint advances in technology as just taking jobs is very one-sided,” stated Dr. Henrik Christensen, KUKA Chair of Robotics & Director of Robotics, Georgia Institute of Technology. “Studies have shown that 1.3 better, higher paying jobs are created in associated areas for every one job that may be insourced. In fact, the larger issue is companies are having trouble finding qualified employees to fill these high tech job openings. We instead should focus on how best to educate our workforce in the United States so that we can remain the leader in automation technologies.” Dr. Christensen will be the keynote speaker at Automate 2013 on Monday, January 21, 2013 at 8:45 am. He will be speaking on how robotics impact economic growth. The keynote is free for registrants.

Another highlight at Automate is a conference session led by company executives who will share their success with using automation technologies. (January 22, 2013; 10:00 am – 12:00 pm) The session will feature Drew Greenblatt, President & Owner of Marlin Steel and Matt Tyler, President & CEO of Vickers Engineering, who will share how they successfully implemented automation technologies instead of going out of business or sending manufacturing overseas. Today they are thriving businesses and have increased hiring with better, higher paying jobs. Later, both Greenblatt and Tyler will participate in the International Federation of Robotics (IFR) CEO Round Table Discussion on ‘How Robots Create Jobs.’ (January 22, 2013; 12:00 noon – 1:30 pm) The results of a recent study conducted by the IFR on the impact of industrial robots on employment will also be discussed.

“Automation creates jobs in the United States,” said Greenblatt. “Marlin Steel is hiring people because our robots make us more productive, so we are price competitive with China. Our quality is consistent and superior, and we ship much faster. Our mechanical engineers can design material handling baskets more creatively since we can make more precise parts. Our employees have gone 1,492 days without a safety incident because robots can do the more difficult jobs while our employees can focus on growing the business. American manufacturing’s embrace of robotics will ensure a new manufacturing renaissance in this country.”

“Roughly 90% of our automated cells are producing parts that were previously made off shore while the other 10% were also globally competitive, strictly due to automation,” said Tyler. “Automation has not only allowed us to bring more jobs back to the United States due to our ‘new’ cost structure, but our profit margin has increased. This ultimately allows us to fund additional growth, which in turn creates more stateside jobs.”

For information on how to obtain press credentials for Automate, please contact Bob Doyle at (734) 994-6088 or bdoyle@A3automate.org.

A3 is the umbrella group for Robotic Industries Association (RIA), AIA – Advancing Vision + Imaging, and Motion Control Association (MCA). RIA, AIA, and MCA combined represent some 650 automation manufacturers, component suppliers, system integrators, end users, research groups and consulting firms from throughout the world that drive automation forward. For information on RIA, visit Robotics Online at www.robotics.org. For information on AIA, visit Vision Online at www.visiononline.org. For information on MCA, visit Motion Control Online atwww.motioncontrolonline.org.

Read the press release on Robotics Online here.


Industry Pros See Positive Outlook for Robotics in 2013

January 8, 2013

December always wraps up with a look at the past year and January always starts with a look towards the future. What will 2013 bring for the robotics industry? Bennett Brumon checks in with several top industry professionals to see what trends and market shifts they’re predicting.

Robotics Industry Expected to Thrive in 2013
by Bennett Brumon , Contributing Editor

Most players in the robotics industry are sanguine on the prospects of nearly all applications in 2013. “I think 2013 will be awesome. General industry is historically two years behind the rebound of the automotive industry, following an economic downturn. The automotive industry did not buy anything for a few years then came on strong,” says Edward Minch, Automotive Group Director of Sales and Engineering at Kawasaki Robotics (USA) Inc. (Wixom, Michigan). “General industry is taking care of capital investment it ignored during the recession.”

Likewise, Mick Estes, General Manager at FANUC Robotics America Corp. (Rochester Hills, Michigan) says, “I expect to see continued growth in the automotive industry with increasing investment of robotics in the power train sector. Tier Two suppliers continue to invest in robotics to remain competitive on the world market.”

Estes also anticipates strong growth in general industry. “Packaging and palletizing applications as well as assembly for the general industrial market will increase.”

John Bubnikovich, Executive Director of Marketing and Business Development at ABB Inc. (Auburn Hills, Michigan) speaks of the continuing role of the automotive sector within the robotics industry. “The automotive sector still accounts for 65 percent of the North American robotics market. Automotive’s revitalization has been very influential in the great bounce-back the robotics industry has seen recently.”

Bubnikovich goes on to say, “Robotic laser cutting is emerging as an optimal means to cut and trim hot-stamped steel, a light weight, high strength material increasingly used in the automotive industry to reduce the overall cost and weight of cars while improving passenger safety and fuel economy.”

Bin picking is one application several leaders in the robotics industry have high hopes for in 2013. “I see rapid expansion of three-dimensional bin picking, the ability to retrieve randomly arranged products from a bin,” says John Burg, President of Ellison Technologies Automation (Council Bluffs, Iowa).

Terry Zarnowski, Director of Sales and Marketing with Schneider Packaging Equipment Co. Inc. (Brewerton, New York) has a similar outlook for the prospects of bin picking in 2013. “Bin picking is now a viable reality.”

Minch sees advancements in vision technology combined with improved force sensing, as one of numerous bright spots for the robotics industry. “These advancements will help the robotics industry penetrate into new markets, such as consumer electronic equipment and automotive component assembly and random bin picking. Robots can ‘see’ and have a sense of touch. Force sensors use feedback from servomotors to tell how hard the robot is pushing on a part during assembly processes such as driving a screw.”

Read more at Robotics Online. What trends do you see for the robotics industry in 2013?

To see more of the latest robotics technology, come to Automate 2013, Jan. 21-24 in Chicago. See live demos, talk with industry pros, and find your automation solution! We’ve designed Automate 2013 with small and medium sized businesses in mind so start the new year off right — register for your free show pass today!


Friday Fun Video: Robot Plays Rock ‘Em Sock ‘Em

January 4, 2013

All work and no play makes your robot a dull machine. A hard-working FANUC robot takes a break for a little friendly competition against man. Who will win in the ultimate battle of Rock ‘Em Sock ‘Em Robots?


The Automate Show Opens Soon — Get Your Free Show Pass Today!

January 2, 2013

We are just weeks away from the opening of the 2013 Automate Show in Chicago! If you’re considering automation to improve and grow your company this year, come to Automate to see live demos, talk with industry professionals, and find the solution that’s perfect for you! Read the press release below for more information or register for your free show pass here.

(Ann Arbor, Michigan) Conference registration is now open for Automate 2013, North America’s leading automation event that takes place January 21-24 at McCormick Place in Chicago.

“The 2013 Conference is the strongest we’ve ever put together,” says Jeff Burnstein, President of the Association for Advancing Automation, the main organizer of Automate 2013.

“We’re gearing many sessions to small and medium sized companies who are new users or considering using robotics, vision, motion control, and other automation technologies,” Burnstein asserts. One of the featured sessions highlights small company executives who have successfully automated in order to become stronger global competitors. Speakers include Drew Greenblatt, President, Marlin Steel, Torben Christensen, President, Wiscon Products and Matt Tyler, President & CEO, Vickers Engineering.

“I think companies considering automating will find this session fascinating because it will provide real-world examples of companies who would have had to either go out of business or send manufacturing offshore but instead succeeded by automating,” Burnstein said.

Other key topics covered in the conference include the fundamentals of robotics and the fundamentals of vision, new developments in industrial robot safety, new motor and drive technologies, robotics system integration, motion control technology for increasing throughput, and practical applications using vision guided robots.

More than 75 industry experts from around the world will give presentations at the five-day conference (ending January 25). Keynote speakers include Steve Forbes, Chairman and Editor-in-Chief of Forbes Media and Henrik Christensen, Director of Robotics at Georgia Institute of Technology.

Professionals in the vision industry can take special classes that are required to earn the highly-coveted Certified Vision Professional (CVP) designation. The CVP is offered at both the Basic and Advanced Levels, with testing also offered at Automate 2013.

The Automate conference is accompanied by a four-day trade show featuring exhibits from some 150 leading automation companies. It offers a broad-range of automation solutions for packaging, welding, assembly, material removal, inspection, painting & coating, and other leading applications.

Burnstein said the front of the show is dedicated to exhibits from system integrators, the ideal starting point for users just beginning to investigate automation or those looking for new ideas. “The integrators are the ones who put successful solutions together, so they are extremely important to the user community,” he noted.

Another show-floor highlight will be Expert Huddles, small group discussions on key topics of interest to users. “These huddles will feature industry experts leading the discussion – among the topics will be return on investment, the best first tasks for automation, and how to select a system integrator. We expect to have more than 75 huddles throughout the show and all of them are free to show and conference attendees.”

Trade show attendance is free (16 and over required). Fees are required for the Automate 2013 conference. Full details can be found at www.automate2013.com. Automate 2013 is collocated with ProMat (sponsored by the Material Handling Industry of America). ProMat is North America’s premier material handling and logistics show. “Having both of these shows together gives attendees a chance to explore the state of the art in automation solutions as well as seeing what’s coming next for both the automation and material handling industries,” Burnstein noted.

About the Organizer
Automate is organized by the Association for Advancing Automation, the not-for-profit umbrella corporation of the Robotic Industries Association (RIA), AIA – Advancing Vision + Imaging, and the Motion Control Association (MCA). Together these associations represent nearly 700 member companies from 32 nations. Members include suppliers, system integrators, end users, universities, consulting firms and others involved in automation.

For more information on RIA, visit www.robotics.org. For AIA, visit www.visiononline.org. For MCA, visitwww.motioncontrolonline.org. Automate show and conference information can be found at www.automate2013.com. To reach Association Headquarters, call 734/994-6088.